Sfiso Tshabalala, author, investor and philanthropist hosted in partnership with DameConcepts hosted ‘Discover Your Entrepreneurial Genius Open Conversations’ first Event this past Friday at Miss Salon London, Parkhurst, Johannesburg. 

The event follows the launch of Tshabalala’s recently launched book ‘Discover Your Entrepreneurial Genius’ two months back at the iconic EPF – Empire Partner Foundation, 35 Fergusson, Illovo, Sandton. 

Since the previous book launch, ‘Discover Your Entrepreneurial Genius’ has become an instant success in the business and entrepreneurship community, where the majority of small and medium enterprises owners like to get their hands on the copy and to learn from the author (Sfiso). 

The event was well organised and attended it featured C-suites, business executives, professionals and entrepreneurs. Renata Lesley, Beauty therapist and Owner of Miss Salon London, Parkhurst, opened the proceedings by welcoming the guests, she also shared her story on why she decided to venture into the beauty industry which led to acquiring the business from previous owners. 

‘Discover Your Entrepreneurial Genius’ Open Conversations is not your typical event, intentionally so, Tshabalala invited other authors to come and share their stories with the audience, which is something rare in the book world because some authors want to enjoy the shine and publicity alone, that’s not the case with Sfiso.  

Our very own founder and CEO Rethabile Mohlala made sure everything ran smoothly as a program director and producer of the event, while Tshekedi Monyemore made sure the audience were taken care of with entertainment and comedy. 

It was a joyous evening, after the normal program some of the audience remained behind to network while enjoying the drinks, food and music. 

As we conclude 2023, be on the look for these kinds of events in 2024. If you like to sponsor our events, get in touch with our sales and marketing team on info@dameconcepts.co.za. We can’t wait to see you in 2024. 

Staff Reporter

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